Chapter 8
Chapter 8 — After my engagement was canceled, I went to Shenzhen and lived the most brilliant version
The visual effect does not change. Costs are reduced by twenty percent. Trieu Minh looked at me with a complicated expression.
“Do you even understand printing techniques?”
"I've been designing for four years. If I don't understand technology, how can the product be manufactured?"
He just quietly said "Yes" and left. From then on, he no longer doubted me. Sixth month. It's also been half a year since I arrived in Shenzhen. The first batch of products of "Son Hai" was officially launched. Bookmarks and notebooks are available for pre-sale, limited release on the brand's own app. I originally thought it would take some time for the market to warm up. Unexpectedly... Right on the opening day. Three thousand feet. Forty minutes. Operations sends screenshots to the group.
“SOLD OUT!!!”
Trieu Minh immediately sent another message.
“Restock! Replenish! Replenish!”
I looked at the phone, not too excited. Not because of emotional paralysis. But because I know those designs deserve that value. Four years of accumulation were not wasted. Co Dien messaged in the group:
"Very good. The second batch increased to ten thousand sets. To Niem, if you have an idea for a new product line, please suggest it at any time."
That night, Chu Vi invited me out to eat.
“I saw your brand ‘Son Hai’!” She held up her phone to show me users' posts on social networks. "As soon as sales opened, it exploded? You're really good."
“It's a team effort.”
“Stop it, stop being modest.” She took a bite of the crayfish and said, "Oh right, tell me a story. The story of my ex-boyfriend, do you know?"
“What?”
“He divorced Lam Duyet.”
“Just ‘yeah’ is that?”
“What if it doesn't?”
"I heard that Lam Duyet's family was the one who proactively asked for a divorce, because after the wedding they discovered that Tran Duy was still in contact with that intern. Lam Duyet's younger brother even came directly to smash their car."
I picked up a shrimp.
“It has nothing to do with me.”
"I know it's unrelated. But don't you feel satisfied? Retribution comes so quickly."
I thought for a moment.
“Not satisfied.”
“Not sad either.”
“It feels like I'm reading a news story that has nothing to do with me.”
Chu Vi looked at me. Suddenly smiled.
“You can really come out.”
I nodded. That night when I got home, I sat in front of the window. From the sixth floor of the village in the middle of the city, one can see the antennas on the opposite roof and the neon lights of the shopping center in the distance. Half a year ago, when I dragged my suitcase to this place, I thought I was running away. And now...
“Nien Bach” has four hundred thousand followers.
"Son Hai" has just been released and has created an explosive product.
My total yearly income has nearly reached the two million yuan mark. As for Tran Duy... That's not retribution. It's just the inevitable result after each person chooses to go on a different path. I don't win against anyone. No need to win anyone. I'm just... Finally living my own life. Phone screen lights up. Co Dien sent me a message.
"Congratulations. First day's data exceeded expectations by thirty percent."
"Thank you. The whole team cooperated very well."
"Are you free on Sunday? I want to meet in person to discuss the direction of the second batch of products."
"Two o'clock in the afternoon. I sent you the location."
I booked phone down. The meeting place on Sunday was not Loc Minh headquarters but a very quiet tea house in Nam Son district. When I arrived, Co Dien was already sitting inside. In front of him is a pot of tea, next to an iPad.
“Here we are.” He pushed a cup of tea towards me.
I sat down, took a sip.
“Tell me, which direction will the second batch of products go?”
He opened the iPad and gave it to me. It is a market research report, analyzing user profiles and purchasing motives of the first batch of products.
“Forty-seven percent of users mentioned 'style similar to Niem Bach'.” He pointed to the data and said.
I put down the tea cup.
“The market is voting for you.” he said. "If 'Son Hai' officially announces cooperation with 'Niem Bach', you don't need to publicize your identity, you just need to cooperate in the form of IP licensing, sales will at least triple."
I looked at the numbers on the screen. He's right. From a commercial perspective, this is the most optimal option.
“I will think.”
"There's no rush. But the right time is only about three months. The heat will pass."
"I know."
He didn't say anything more, the story turned to the specific development direction of the product. We discussed for more than an hour, finally finalizing four new product lines for the second batch: notebooks, refrigerator magnets, canvas bags and coasters. Before I left, he called me back.